Moneycontrol Surpasses 10 Crore Unique Visitors, Solidifying Its Lead in India’s Financial News Sector
Mumbai, Maharashtra – November 6, 2024 – In a significant achievement, Moneycontrol, a prominent digital financial platform under Network 18, has exceeded 10 crore (100 million) unique visitors in October 2024, according to data released by Google. This milestone underscores Moneycontrol’s robust standing as a premier source for business news, market insights, and investment tools in India.
A Trusted Resource for Financial Information
Moneycontrol’s success can be attributed to its unique blend of stock market data, financial tools, and in-depth research on stocks and business news. The platform’s appealing offerings, enhanced by a suite of transactional functionalities, have made it increasingly popular among investors. As highlighted by Comscore, a global digital measurement agency, Moneycontrol’s audience is 31% larger than its closest competitor, The Economic Times, as of September 2024. This surge in visitor numbers reflects the platform’s effectiveness in engaging users and meeting the evolving demands of a digital-savvy investor base.
Expansion of Moneycontrol Pro
In addition to its soaring visitor numbers, Moneycontrol’s premium subscription service, Moneycontrol Pro, has also registered impressive growth, surpassing 1 million subscribers. This milestone places Moneycontrol Pro not only as India’s largest digital news subscription platform but also amongst the top 15 globally. The service has achieved acclaim comparable to renowned international outlets, including the Financial Times and China’s Caixin. Since its launch five years ago, Moneycontrol Pro has introduced several innovative features to assist investors in navigating market fluctuations proficiently.
The Moneycontrol app currently boasts over 7 million active users monthly, demonstrating the platform’s rapid growth and user adoption.
Highlights from Leadership
Adil Zainulbhai, Chairman of Network 18, expressed his enthusiasm regarding this achievement, stating, "This is a monumental milestone and Moneycontrol has broken the ceiling as India’s premier digital finance platform. This achievement reflects high consumer confidence in the cutting-edge markets data tools and content we offer on Moneycontrol which help users invest their money more smartly."
Nalin Mehta, Managing Editor at Moneycontrol, echoed these sentiments, noting, "The fact that over 10 crore people chose to use Moneycontrol in just one month is a great vote of confidence in the quality of our content and the value it adds for retail investors looking to make investment decisions."
Engagement Metrics on the Rise
Moneycontrol’s impressive metrics do not stop at visitor numbers alone. The platform reported nearly 40% more page views than The Economic Times in September 2024, alongside the highest engagement time in the sector, standing at 407.48 million minutes for that month. This data indicates that users are spending considerable time interacting with the platform, reinforcing Moneycontrol’s position as a go-to source for financial news and insights.
Expanding Services and Ecosystem
Beyond delivering news, Moneycontrol is actively diversifying its offerings in the fintech space, including personal loan services, fixed deposit options, bank account management tools, and credit score evaluations. This expansion positions Moneycontrol as a comprehensive financial ecosystem, catering to a wide array of user needs in an ever-evolving financial landscape.
In summary, Moneycontrol’s record-breaking visitor count and subscriber growth highlight its pivotal role in shaping the digital finance landscape in India. The platform’s unique offerings and increasing user engagement set a strong foundation for continued success in the financial news sector.
About Moneycontrol
Moneycontrol is a part of Network 18 and serves as an essential resource for financial news, market analysis, and investment tools. Its ongoing commitment to delivering high-quality content and innovative features makes it a leader in the financial digital space.
For further updates and insights, stay tuned to Moneycontrol and explore the latest in India’s financial markets.
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