Moneycontrol Surpasses 10 Crore Visitors, Solidifying Its Dominance as India’s Leading Financial News Platform
Mumbai, Maharashtra – In a significant milestone for the financial news sector, Moneycontrol, part of the Network 18 family, has reached over 10 crore (100 million) unique visitors in October 2024, according to data sourced from Google. This remarkable achievement not only confirms Moneycontrol’s preeminent position in the business and financial news landscape in India but also highlights its role as a critical resource for finance professionals and retail investors alike.
A Trusted Resource for Financial Insights
The success of Moneycontrol can be attributed to its unique offering, which combines robust stock market data, comprehensive financial tools, and exclusive research on stocks and industries that directly impact investors’ decisions. The platform has become increasingly appealing due to its transaction capabilities and ability to deliver timely and relevant business news.
As reported by Comscore, Moneycontrol’s audience was 31% larger than that of its closest competitor, The Economic Times, as of September 2024. This demonstrates the platform’s effective engagement strategies and its ability to cater to the evolving needs of investors in a fast-paced digital world.
Record Subscription Growth
Accompanying its surge in visitor numbers, Moneycontrol Pro, the platform’s premium subscription service, recently surpassed 1 million subscribers. This not only positions it as India’s largest digital news subscription service but also places it among the top 15 globally. Subscribers gain access to extensive features designed to help active investors manage their portfolios and make informed decisions, aligning Moneycontrol Pro with leading international news platforms such as the Financial Times and Caixin from China.
In the five years since its inception, Moneycontrol Pro has continually introduced innovative features to enhance its offerings for users, fostering a loyal and engaged subscriber base. The app now boasts over 70 lakh (7 million) active monthly users, indicating a trend of consistent growth.
Positive Consumer Confidence
"This is a monumental milestone, and Moneycontrol has broken the ceiling as India’s premier digital finance platform," remarked Adil Zainulbhai, Chairman of Network 18. He attributed this success to the high consumer confidence in Moneycontrol’s cutting-edge market data tools and robust content, which empowers users to make smart financial decisions.
Further underscoring the platform’s appeal, user engagement statistics reveal that page views for Moneycontrol in September 2024 were nearly 40% higher than those of The Economic Times. The total time spent by users on the platform reached an impressive 407.48 million minutes, illustrating that audiences are not only visiting Moneycontrol but also dedicating significant time to exploring its offerings.
Expanding Financial Ecosystem
Beyond its dominance in news and information, Moneycontrol is actively diversifying its services within the fintech space. The platform offers a range of financial solutions, including personal loans, fixed deposits, bank account management tools, and credit score assessments. This strategic expansion positions Moneycontrol as a comprehensive financial ecosystem, catering to a broad spectrum of user needs.
"The fact that over 10 crore people chose to use Moneycontrol in just one month is a great vote of confidence in the quality of our content and the value it adds for retail investors looking to make investment decisions," stated Nalin Mehta, Managing Editor of Moneycontrol.
As Moneycontrol continues to evolve, it remains a crucial player in the financial media industry, delivering valuable insights and tools that empower investors across India. With its sustained growth trajectory and innovative offerings, the platform is poised to maintain its leading position in the competitive financial news market.
About Moneycontrol
Moneycontrol is a leading digital platform within the Network 18 group, dedicated to providing comprehensive financial news, tools, and insights to investors and finance enthusiasts.
For more updates on financial news and insights, stay connected with Moneycontrol.
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