Moneycontrol Surpasses 100 Million Unique Visitors in October 2024, Cementing Its Leadership in Financial News in India
November 05, 2024 – New Delhi
Moneycontrol, a leading digital financial news platform in India, has reached a significant milestone, attracting over 10 crore (100 million) unique visitors in October 2024. This achievement, confirmed by data from Google, not only highlights Moneycontrol’s growing audience but also solidifies its position as an essential resource for financial news, market insights, and investment tools in the country.
Growing Audience Dominance
The remarkable growth of Moneycontrol is also reflected in its audience statistics. According to Comscore, a global digital measurement agency, the platform boasted a 31% larger audience than its closest competitor, The Economic Times, in September 2024. This substantial lead emphasizes Moneycontrol’s effectiveness in engaging users and meeting the needs of investors within the rapidly evolving digital finance landscape.
Enhanced User Experience and Trust
Moneycontrol has built its reputation on providing a unique combination of stock market data, financial tools, exclusive research, and relevant business news. This value proposition has been critical in establishing the platform as a trusted source for India’s financial community. Adil Zainulbhai, Chairman of Network 18, the parent company of Moneycontrol, remarked, “This is a monumental milestone, and Moneycontrol has broken the ceiling as India’s premier digital finance platform. This achievement reflects high consumer confidence in the cutting-edge market data tools and content we offer.”
In addition to its audience growth, Moneycontrol Pro, the platform’s premium subscription service, has recently crossed one million subscribers. This achievement places it among the largest digital news subscription platforms in India and ranks it among the top 15 globally. Moneycontrol Pro offers advanced features and insights that have proven invaluable for savvy investors.
User Engagement and Time Spent
The platform’s growing user engagement is evidenced by its performance in September 2024, with page views nearly 40% higher than The Economic Times. Additionally, users collectively spent approximately 407.48 million minutes on Moneycontrol during the same month, the highest in the sector. Nalin Mehta, the Managing Editor of Moneycontrol, stated, “The fact that over 10 crore people chose to use Moneycontrol in just one month is a great vote of confidence in the quality of our content and the value it adds for retail investors looking to make investment decisions.”
Expanding Portfolio of Services
Beyond its core offerings in financial news and analysis, Moneycontrol is expanding its footprint in the fintech space. The platform has introduced various services including personal loans, fixed deposits, bank account management tools, and credit scores. This comprehensive suite positions Moneycontrol as a unique financial ecosystem tailored to meet the diverse needs of its users.
As it continues to grow, Moneycontrol remains committed to providing users with the latest business news, updates on the Sensex and Nifty, personal finance insights, and expert opinions. Users can access these resources through its website or by downloading the Moneycontrol app to stay informed and make smarter investment decisions.
With its impressive audience engagement and expansive service offerings, Moneycontrol is setting a high standard in the digital finance landscape, affirming its status as a leading platform for users navigating the complex world of finance and investment in India.