Moneycontrol Surpasses 10 Crore Unique Visitors in October 2024, Reinforces Its Lead as India’s Financial News Leader
November 05, 2024 | 12:01 IST
In a significant achievement, Moneycontrol, India’s preeminent digital financial platform, has surpassed 10 crore (100 million) unique visitors in October 2024, according to recent data from Google. This milestone not only marks a remarkable accomplishment but also solidifies Moneycontrol’s position as an essential resource for financial news, market insights, and user-friendly investment tools.
Expansion of Audience Reach
The impressive statistics come amidst a competitive digital landscape, with global digital measurement agency Comscore reporting that Moneycontrol’s audience was 31% larger than that of The Economic Times in September 2024. This growth emphasizes Moneycontrol’s exceptional ability to engage its audience and cater to the needs of investors in an increasingly evolving digital space.
According to Adil Zainulbhai, Chairman of Network 18, the parent company of Moneycontrol, this achievement represents a monumental milestone for the platform. "Moneycontrol has broken the ceiling as India’s premier digital finance platform. This achievement reflects high consumer confidence in the cutting-edge market data tools and content we offer, which help users invest their money more smartly," Zainulbhai remarked.
Moneycontrol Pro: A Standout Subscription Service
Adding to its accolades, Moneycontrol Pro, the platform’s premium subscription service, has also crossed the significant milestone of 1 million subscribers. This achievement positions Moneycontrol as not only India’s largest digital news subscription platform but also among the top 15 globally. The subscriber base of Moneycontrol Pro now competes with esteemed international platforms such as the Financial Times and China’s Caixin.
Since its launch five years ago, Moneycontrol Pro has continuously enhanced its offerings with state-of-the-art features, ensuring that savvy investors can stay ahead of market trends and data. The Moneycontrol app itself enjoys a robust monthly active user count of over 70 lakh (7 million), reflecting its rapid growth and popularity.
User Engagement and Content Quality
The rising audience numbers translate to stronger connections with users. Comscore’s data also indicates that page views for Moneycontrol in September 2024 were nearly 40% higher than those of The Economic Times, showcasing the platform’s dominance in the sector. Additionally, the time users spent engaging with content on Moneycontrol reached an impressive 407.48 million minutes during the same month, indicating that visitors find its offerings both valuable and engaging.
Nalin Mehta, Managing Editor of Moneycontrol, expressed his gratitude to the users, stating, "The fact that over 10 crore people chose to use Moneycontrol in just one month is a great vote of confidence in the quality of our content and the value it adds for retail investors looking to make investment decisions."
Comprehensive Financial Ecosystem
Beyond just news and data, Moneycontrol is expanding its presence in the fintech landscape. The platform is incorporating personal loans, fixed deposits, bank account management tools, and credit scores into its offerings. This strategic expansion positions Moneycontrol as an unmatched comprehensive financial ecosystem catering to a diverse array of users.
As Moneycontrol continues to evolve and enhance its services, users can stay updated with the latest business news, budget updates, and stock market performance. For those interested in personal finance insights or expert opinions, accessing content via Moneycontrol or its app remains an excellent option.
For more information and to experience the latest in financial news, download the Moneycontrol App or visit the Moneycontrol website today!
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