Yahoo’s Cookie Policy: Understanding Your Privacy Choices

As part of the Yahoo brand family, we are committed to providing a seamless and secure experience on our websites and applications. A crucial aspect of this commitment involves the use of cookies, which are small data files stored on your device. These cookies play several essential roles in enhancing your interaction with our platforms.

What Are Cookies Used For?

When you use Yahoo’s websites and apps, cookies are employed for a variety of purposes, including:

Providing Access: Cookies allow us to offer comprehensive access to our websites and applications, ensuring that you can navigate through the content with ease.
User Authentication: They help us confirm your identity as a user, ensuring that only authorized individuals can access certain restricted areas of our sites.
Security Measures: Cookies are utilized to implement security features that protect your data and help prevent spamming and abuse of our services.
Usage Analytics: We analyze how you engage with our websites and applications to gain insights into user behavior, which helps us improve our services.

Your Consent Matters

By clicking on “Accept All,” you allow us and our partners to store information and/or access information on your device, including the use of cookies. This acceptance extends to 238 partners that adhere to the IAB (Interactive Advertising Bureau) Transparency and Consent Framework. With your consent, we can utilize precise geolocation data and other personal information, including your IP address and browsing and search data, to deliver personalized advertising and content, evaluate our advertising efforts, conduct audience research, and develop our services further.

Choosing Your Preferences

If, however, you prefer not to have cookies and personal data utilized for these additional purposes, you can opt out by clicking “Reject All.” We also provide the option to tailor your preferences; you can select “Manage Privacy Settings” to adjust how we process your data.

You have the autonomy to withdraw your consent or change your preferences at any time. This can be done through links labeled “Privacy and Cookie Policy” or “Privacy Management Dashboard” available on our websites and applications.

Learn More About Our Policies

To find out more about how we handle your personal data, we invite you to read our Privacy Policy and Cookie Policy. Understanding these documents can help you make informed decisions about your privacy and how we use cookies on our platforms.

Your privacy is important to us, and we aim to be transparent about our practices. Thank you for trusting Yahoo as your digital service provider.