Understanding Your Privacy Choices with Yahoo
Your privacy is important to Yahoo, a member of the Yahoo brand family. This family includes the various websites and apps owned and managed by Yahoo, such as Yahoo itself and Engadget, as well as Yahoo Advertising, their digital advertising service.
How Yahoo Uses Cookies and Similar Technologies
When you use Yahoo’s sites and apps, they utilize cookies and similar technologies, like web storage, to store and read information from your device. These tools help deliver their services effectively. You can find more details about this in their cookie policy.
The cookies serve several purposes, including:
- Providing you access to their sites and apps,
- Authenticating users, applying security measures, and preventing spam and abuse,
- Measuring site usage, such as counting visitors, identifying the type of device used (iOS or Android), tracking the browser type, and noting the duration of visits.
These measurements are general and are not linked to individual users.
What Happens When You Accept Cookies?
By clicking “Accept All,” you consent to Yahoo and their partners, which include 247 partners as part of the IAB Transparency & Consent Framework, storing and/or accessing information on your device. This may include using cookies and precise geolocation data, as well as other personal information such as:
- Technical Identifiers: These are system-generated sequences of letters and numbers that can identify your device or you as a user. Examples include browser cookies, device IDs, and your IP address. They might be derived from hashed or encoded email addresses or obtained through statistical matching of other identifiers.
- Browsing and search data: Used for analysis, personalized advertisements and content, ad and content measurement, audience research, and service development.
Managing Your Privacy Choices
If you prefer not to allow Yahoo and their partners to use cookies and personal data for these additional purposes, you can click “Reject All.” To adjust your choices instead of a full accept or reject, click “Manage Privacy Settings.”
You can always withdraw your consent or modify your choices at any time by clicking links such as “Privacy and Cookie Settings” or “Privacy Dashboard” found on Yahoo’s websites and in their apps.
For more detailed information on how your personal data is used, review Yahoo’s privacy policy and cookie policy.
Options:
- Accept All
- Reject All
- Manage Privacy Settings
By providing these choices, Yahoo empowers you to control how your personal information is handled, ensuring transparency and respect for your privacy preferences.