Mega Bitcoin Buy: Strategy Collects $2.13 Billion in Just Eight Days!

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Bitcoin Hoarder Strategy Purchases $2.13 Billion in Bitcoin Over Eight Days

January 20, 2026 – Reuters

Michael Saylor’s bitcoin-centric firm, Strategy (ticker: MSTR), has significantly ramped up its bitcoin acquisitions, buying approximately $2.13 billion worth of bitcoin in just eight days, according to a regulatory filing made public on Tuesday. The purchases were made between January 12 and January 19 and amounted to roughly 22,305 bitcoins.

Strategy funded these fresh bitcoin acquisitions through proceeds from its at-the-market share offering program, employing this capital to expand its crypto holdings despite ongoing volatility impacting both the stock and cryptocurrency markets.

On Tuesday, shares of Strategy dropped about 7.4%, while the price of bitcoin declined by 3.6%, reflecting broader investor concerns linked to recent cryptocurrency market fluctuations.

Nic Puckrin, analyst and co-founder of Coin Bureau, commented on the ongoing buying spree by Strategy, stressing its importance as a market signal. “Strategy is still buying Bitcoin because stopping would be as much a signal to the market as purchasing more,” Puckrin said. He explained that if Strategy were to cease purchasing, it might signal an inability to withstand downward price pressures on its balance sheet. Such a move could potentially impact both the company’s share price and wider bitcoin sentiment, given the strong association between MSTR and optimism in the cryptocurrency.

As of January 19, Strategy holds a substantial bitcoin stash totaling 709,715 coins, according to a post by Michael Saylor on X (formerly Twitter).

The company, which began life as the software firm MicroStrategy, started accumulating bitcoin in 2020 as part of its long-term capital allocation strategy. Despite reporting an unrealized loss of $17.44 billion on its digital assets in the fourth quarter—attributable to a decline in bitcoin’s value during that period—Strategy remains focused on growth in bitcoin per share over a longer horizon. Puckrin noted that quarterly results are no longer the primary performance metric for the company.

The continued accumulation amid market volatility underscores Strategy’s commitment to bitcoin as a core asset, reinforcing Michael Saylor’s bullish stance on cryptocurrency’s long-term prospects.

Background on Strategy

Strategy transformed its business model in 2020, shifting from traditional software operations to becoming one of the most prominent publicly traded bitcoin holders. The company’s significant bitcoin holdings closely tie its market valuation and investor sentiment to the performance of the cryptocurrency market.

Market Impact

While Strategy’s shares have experienced pressure alongside bitcoin’s price fluctuations, the firm’s aggressive acquisition strategy highlights confidence in bitcoin’s potential over multiple years rather than focusing on short-term earnings reports.


Reporting by Prakhar Srivastava in Bengaluru; Editing by Tasim Zahid
© 2026 Reuters. All rights reserved.

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