Your Privacy Choices with Yahoo and its Family of Brands
Your privacy is important to us. The brand “Yahoo” is part of the Yahoo Family of Brands, which includes the websites and apps we own and operate, such as Yahoo and Engadget, as well as the digital advertising services we offer through Yahoo Advertising.
Use of Cookies and Similar Technologies
Whenever you use our websites and applications, we employ cookies and similar technologies like web storage. These tools allow operators of our sites and apps to store and access information on your device. To understand more about how we manage these technologies, please refer to our Cookie Policy.
Cookies and related technologies serve several purposes:
- Providing Our Sites and Apps: They enable us to deliver the websites and applications for your use.
- User Authentication and Security: Cookies help us verify users, implement security measures, prevent spam, and protect our services from misuse.
- Analytics: We collect aggregated data about the number of visitors, types of devices (such as iOS or Android), browsers, and duration of visits across our sites and applications. This data is collected collectively and is not associated with individual users.
Your Privacy Choices
When you select “Accept All”, both we and our partners—including 245 members of the IAB Transparency and Consent Framework—will store or access information on your device, effectively using cookies. We may also utilize precise geolocation data and other personal information, such as:
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Technical Identifiers: These are alphanumeric strings generated by systems to recognize your device or you as a user. They include browser cookies, device IDs, and your IP address. Such identifiers may be derived from hashed or encrypted email addresses or statistically linked identifiers.
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Browsing and Search Data: These data points are used for analytics, providing personalized ads and content, measuring content and advertising performance, conducting audience research, and developing services.
If you prefer not to allow us and our partners to use cookies and personal data for these additional purposes, please click “Reject All”.
You also have the option to tailor your preferences by clicking “Manage Privacy Settings”.
Changing Your Mind
You can withdraw your consent or change your selections at any time by clicking the “Privacy and Cookie Settings” or “Privacy Dashboard” links on our websites and applications.
For more information on how we handle your personal data, please consult our Privacy Policy and Cookie Policy.
Choose your preferences:
- [Accept All]
- [Reject All]
- [Manage Privacy Settings]
Thank you for trusting Yahoo and its family of brands with your digital experience.